How to Plan a Business Website Before You Hire Anyone
A little planning before you talk to a developer saves time, money and frustration. Here is what to work out first, from goals and pages to budget and ownershi…
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Practical Guides and Ideas
Plain-English articles on websites, search, advertising, marketing, and automation. Written to be useful whether or not you ever work with us.
Where Automation and AI Fit in a Small Business (and Where They Don't)
Automation and AI can save a small team real time, but only in the right places. Here is how to spot good candidates, keep people in the loop and start small.
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What a Technical SEO Audit Should Actually Check
A technical SEO audit is more than a tool export. Here is a practical list of what it should check, why each item matters, and how to turn the findings into fi…
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